![]() If you worked with a brand designer, they likely put together a list of fonts for your brand. It’s important to keep in mind the things we discussed at the outset of the article: readability, conversion, and brand. When choosing a Google font for your website, it’s key to understand the purpose of that font: For which part of your website design are you choosing a font? Is it for an accent? Are you choosing something that will make up most of the text on your website? Does it elevate or diminish your brand? We’ve recently made the decision to use predominantly Google fonts in our Showit and WordPress website templates because they’re just so darn easy to use-and there’s a font for every aesthetic out there! What should I look for in a Google font? Google fonts are the solution to many website font problems. There are hundreds of Google fonts from which to choose no matter your style, brand, or need.
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